Wednesday, June 04, 2008

Now An Indian Napa Valley?

First it was the city of Bangalore, becoming India's Silicon Valley,
now is the city of Nasik in the state of Maharashtra becoming the
Indian Napa Valley?

According to this article in the New York Times, "Eight years ago, Mr.
Dhuru, who made his fortune in the software business, bought land
outside Nasik, a city about 100 miles northeast of Mumbai that has
become the center of India's rapidly expanding wine industry.

This year, with the help of a consulting oenologist from Bordeaux, Mr.
Dhuru expects to produce about 300,000 bottles of white and red wines.
By next year, he estimates that a million bottles will bear the
Chateau d'Ori label.

The aggressive optimism of entrepreneurs like Mr. Dhuru is easy to
understand. In Maharashtra state in central and western India, where
Nasik is, more than 40 wineries are in varying stages of development.
Government officials say that investment in wine increased by 74
percent over the last year.

"In the next 10 years there will be 300 million upwardly mobile
Indians who can afford wine and for whom it will be a lifestyle
choice," Mr. Dhuru said. "A lot of them will be drinking Indian

Read the full article at--

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